Age of Dreams

Vol 2 Chapter 2961: Foreign goods

"By the way, are you going to Japan next week?" Xiao Qi suddenly remembered something as he was eating.

"Yes, I have made an appointment with the supplier in Japan. I will have a visit and negotiation for about a month." Qin Yibin said, "I hope my hard work this month will bring more to our Xiaoyao Mall. Diversified development!"

With the continuous development of Xiaoyao Mall, Qin Yibin is now reluctant to only make products of Huaguo. He hopes that more products can enter the Xiaoyao Mall system, so as to enrich the Xiaoyao Mall camp.

For example, small household appliances in Japan, cosmetics in Korea, agricultural products in the Philippines and Malaysia, fruits in Thailand and Myanmar, etc. If these can enrich the daily diet of the people, then Xiaoyao Mall will be even more powerful.

It’s not that Xiaoyao Mall did not have these imported goods before, but there are actually some, but there are a few types and there are not many choices. Most of them are ordered through the domestic branches of these foreign companies, price, quantity, and freshness. In terms of degree and so on, Qin Yibin was not very satisfied.

As a result, in November last year, Xiaoyao Mall negotiated three Korean cosmetics companies, directly importing their 77 kinds of cosmetics to China, the price is only 80% of the previous, but the quality is very authentic, of course. Many young women like it.

After all, in the past few years, Korean idol culture has continuously entered China, and they are very interested in the makeup of Korean celebrities.

In December alone, the sales of these cosmetics directly exceeded 800 million yuan. Such high sales have greatly encouraged Xiaoyao Mall and are ready to continue its attack.

Japan is the second goal of Xiaoyao Mall.

Japan is not only twice the size of South Korea, but its population is also twice that of South Korea.

Therefore, many products in Japan are much richer than those in Korea.

At least Japan is not embarrassed enough to not allow beef to be imported to protect its agriculture.

What I want to explain here is that the relationship between Japan and China during the 10 or 20 years from the 1970s to the 1980s was very, very good. Not only was exchange of visits and cooperation at the national level, but also cooperation in various economic fields. a lot of.

Many young people don't know that since the establishment of diplomatic relations between China and Japan, Japan has given China a lot of free aid and interest-free loans every year. Many large-scale infrastructure projects in China during this period were successfully established with Japanese engineers and various aids.

Only after the 1990s, with the deterioration of Sino-Japanese relations, and then the reconciliation of history also surfaced, China gradually alienated Japan.

Otherwise, the Japanese idol dramas that were in full swing in the 1980s and 1990s could not be replaced by South Korea so easily. Japan is much better than South Korea in terms of the fineness of TV drama production.

Speaking of beautiful handsome guys, most of Japan is original, unlike Korea, there are not many without a knife. Korean female celebrities are pretty, but they lack a sense of charm.

Do not mention these national-level matters.

Japan's agricultural products, industrial products, and electronic products, especially the latter two, have been world-class endorsements during these three decades from the 1980s to the 10th. The products of ONY, Sharp, Panasonic, Toshiba, Hitachi, Sanyo, Toyota, Honda, Nissan, Mitsubishi, Fuji, Canon, etc. have always been extremely popular in China.

For now, if you ignore the price, everyone will think that SONY’s TV sets are the most beautiful, Canon’s cameras are the most professional, Komatsu’s excavators are the most hard-working, Mitsubishi’s elevators are the most reliable, and Daikin’s air-conditioning heating and cooling are the most reliable. The best results, Toyota's car is sturdy and durable...

Count carefully, most of the products that appear in our lives are actually Japanese brands.

From this we can also see how much Japanese companies have had an impact on the daily life of China.

As for the fact that Japan’s imported products will destroy many industries in China, that’s nonsense.

There are many companies that will be affected, and many companies will go bankrupt directly, but don’t forget that Japanese products are not the first day to enter China. Why can China continue for so many decades? What about continuous development?

There is no other reason, just cost and habits.

Japanese cars are produced in China, and the prices are much higher, let alone products imported directly from Japan.

The price of Japanese products is very high, plus a series of tariffs, which exceed twice the price of domestic equivalent products. That is a breeze.

If you can still get this company down even when the price is more than twice that of yours, then don't blame the Japanese, and find out why you are so incompetent!

This cost is too high, which is one of the reasons why Japanese products are absolutely unable to become mainstream.

The other is lifestyle habits.

Simply take food as an example. Do you think Japanese sushi and Yoshinoya can replace Chinese food? It's possible to taste it occasionally, and really eat it every day, to ensure that few Chinese can get used to it.

There are also some Japanese costumes and so on. On weekdays, some people occasionally wear it for fun. If you try it all day long, you will definitely be sapped.

However, there are some exceptions, such as milk powder.

Japanese milk powder enters China through various channels, usually Meiji, Wakotang, Morinaga, and Glico.

It is not an exaggeration that if it were not for the super tsunami in 2011, which caused Japan's nuclear radiation pollution concerns, at least 70% of the mid-to-high-end market share of China's milk powder would be occupied by the above four types of milk powder. .

The quality of milk powder in Europe and the United States is good, but it doesn't fit the physique of Asians. The milk powder in Japan is different and it is very popular with babies.

Therefore, from 2009 to 2010, as Taobao.com became more and more developed, moms and dads bought Japanese milk powder through various channels. Not only did they buy out Japanese milk powder in Hong Kong and Macau, but even many supermarkets in Japan. They all had to announce reluctantly that a customer can only buy two barrels of milk powder at most, which shows the power of the Chinese leaders.

In fact, Xiao Qi didn't think there was anything wrong with it.

Without violating the law and morality, you have no right to prevent people from seeking the life they want.

On the one hand, there are endless problems in the dairy industry. On the other hand, it is the Japanese local milk powder, which is known for its demanding requirements. Normal people know how to choose.

According to Xiao Qi's idea, it doesn't matter if companies that cry out for losses and do not do well in business all day long, it doesn't matter if they just go bankrupt.

People produce milk powder in a place with such high prices and high salaries in Japan, and they have to add a few profit to sell them in China. They can beat your milk powder to the bottom. What do you usually eat?

In the business field, the survival of the fittest is a simple truth.

If the invasion of Japanese milk powder prompts the birth of a better dairy industry company in China, it will be a blessing to Chinese talents.

How can we like a company that relies on the support of the government to survive, and a company that makes jokes from time to time?

Leave this aside.

After planning for half a year and easily settled Korea, Qin Yibin directly set his second goal in Japan.

Qin Yibin has worked in Japan for seven or eight years, and he has also worked in Japan's most famous Lotte Mall. He has a deep understanding of which things in Japan are suitable for China and which things must sell well.

Because of price factors, Japanese products will certainly not be able to please the low- and middle-income groups, but will be placed in the middle- and high-end groups.

And it may not sell well at the beginning, and word of mouth is slowly built up.

Fortunately, Xiaoyao Mall is now one of the favorite shopping places for young people. Whether it is rich or not, everyone likes to shop on Xiaoyao Mall. One is cheap, the other is convenient, and the other reason is authenticity.

Mid-to-high-end consumer groups, if they see so many Japanese products that are easily available, and there are brands of Xiaoyao Mall, they are not afraid of buying fakes, then they will definitely be willing to buy them.

Besides, no matter how expensive, can you still be more expensive than the counters in the mall?

In Xiaoyao Mall, it is enough to cut down more than 40% of the expenses without the rent of the shops and the salary of the sales staff.

This is also the most important reason why in China, brick-and-mortar stores can never win online commerce.

Why can American Wal-Mart and Amazon co-exist?

On the one hand, because Wal-Mart’s ability to control costs has reached the extreme, on the other hand, Amazon’s labor costs are too expensive, which is not comparable to that of the delivery staff of the Xiaoyao Mall in Huaguo~www.wuxiaspot.com~ Huaguo wants Just like the United States, there is still a long, long way to go to preserve the economy such as shops.

Qin Yibin never worries about what to do if the economy suffers from shops and other stores. He is the CEO of Xiaoyao Mall, so he is doomed to only consider the gains and losses of Xiaoyao Mall.

Qin Yibin should consider that Xiaoyao Mall can be No. 1 in China, No. 1 in Asia, and even No. 1 in the world.

What's more, Xiaoyao Mall is not blindly plundering and suppressing the real economy.

The retail economy is one of the real economy, but the real economy is definitely not only retail shops and so on, there are countless factories that provide goods for shops and shops.

The Xiaoyao Mall has supported thousands of factories, and millions or even tens of millions of workers are busy producing the products of the Xiaoyao Mall. Together with the raw materials and the upstream and downstream industrial chain, they have benefited at least There are tens of millions of people, and if their families are added, they are at least hundreds of millions.

With that said, who would dare to say that the network economy only has destruction, not creation? (~^~)