Age of Dreams

Vol 2 Chapter 2955: Wechat Mall

Whether people admit it or not, whether they want it or not, the development of society is always forced in accordance with established laws.

For example, the shopping and commerce in China.

Traditional shopping in shops and supermarkets has a history of thousands of years, but in the Internet age, it has been replaced by half of it by computer network commerce in just a few years, and there is no way to fight back.

But in fact, there is not much success in computer online commerce, because since the past two years, online commerce has shifted from computers to mobile phones, and online shopping can be done directly on mobile phones.

From another perspective, the mobile phone is a terminal of people's life, it links many aspects of life, and can link more aspects.

So whoever has a higher viscosity on a mobile phone, then it will have a better development.

WeChat is undoubtedly such a terminal software product with high user viscosity.

It has contacted all the relatives and friends it knows through its mobile phone number, which is equivalent to a social circle, so it has tenacious vitality, which is the same as Penguin's Q.Q, and it is simpler, more convenient and faster.

For two consecutive years, there have been measures such as grabbing red envelopes, and countless people's WeChat payment accounts have been opened, and WeChat wallets have also become popular, so a business foundation has long been established.

At this time, when the WeChat red envelope is about to usher in its third year, it is finally time for the WeChat mall to start operating.

Many people are actually very concerned about this item.

The scale of WeChat Mall is actually scarier than Xiaoyao Mall, because it is born with more than 1.5 billion users.

Even if more than half of them are middle-aged and elderly people who don't do much shopping, and then excluding hundreds of millions of users in Europe and the United States, the remaining 500 million people are the generation who likes online shopping.

Then, new young people will continue to join WeChat, and naturally they will also enter WeChat shopping.

Therefore, as early as last year, ******** made an evaluation for WeChat. If calculated according to the normal value, WeChat is 40 billion U.S. dollars, but if Weixin is once the WeChat account is used. Since the Xinshang Mall has been opened and completed, the market value will have to be doubled again to reach US$80 billion.

This is still under the circumstance that WeChat is not listed. According to the listed IPO calculation, it must be at least 100 billion US dollars.

It’s just that the reason that WeChat is not on par with Uber and Faebook is because everyone knows that Xiao Qi’s wives are the same as him, and I never thought about sharing wealth with everyone. WeChat It is impossible to go public anyway.

Since it is private property, what market value do you discuss and IPO listing, what's the point?

Of course, although the WeChat company will not be listed, there are too many places to operate and operate on the WeChat mall.

For example, selling things to WeChat Mall, such as cooperating with WeChat Mall, for example, using WeChat Mall to advertise, etc., both large and small businesses have their own way.

Three months ago, even ordinary people had heard that Wechat Mall will follow the model of Amazon. On the one hand, it will develop its own Wechat supermarket, and on the other hand, it will attract more corporate and individual businesses. Come settle in, two-pronged development.

Wechat supermarket has nothing to do with ordinary small businesses, but the model of Wechat mall is obviously similar to the current Taobao.com.

What's more convenient than Taobao.com is that individual sellers in WeChat Mall, you can do business in your own circle of friends, and you are all acquaintances to take care of, and then acquaintances recommend acquaintances to buy, it is easier to open the situation.

Buyers don't have to worry, all funds exchanges are done in WeChat Wallet. WeChat Wallet is like a new payment system, and it has a strong control over the flow of funds.

Withdrawal of funds exceeding a certain amount must go through a three-day freeze review period to avoid the suspicion of transferring funds such as fraud.

This is the same way as Zifubao. Although it is a bit cumbersome, it is very considerate for buyers.

Most people will find themselves fooled soon after being fooled, but the convenience of transferring money in the Internet age makes it possible to transfer money out even in a few minutes and disappear into a vast bank account. It is also the reason why telecom fraud is so disgusting.

Now there is a three-day buffer period. If you call Zifubao or WeChat Wallet in time, you will definitely be able to freeze the funds. The money can only be used after it is checked whether it is a fraud.

On the contrary, Xiaoyao Wallet has no such trouble, because the products are all self-operated by Xiaoyao Mall, and there is no possibility of fraud.

Some manufacturers have a bit of opinion about the three-day freeze period. After all, this takes up their payment time and will have a certain amount of financial pressure.

But the successful experience gained from Zifubao is that as long as you treat the buyers well and make them happy, no matter how dissatisfied these sellers are, they dare not take any action. Online commerce is an absolute buyer's market. , You don’t want to do their business. Some people do it. Freezing for three days is nothing. As long as you can make money, it’s okay for a week!

The preparations for Xiaoyao Shopping Mall actually started gradually after the Spring Festival last year.

Huangfu Cai is also a very cautious person. She will not launch a project rashly, so after deciding that she will be a WeChat mall, she picked up the checkbook and started to dig people.

Whether it is Lotte Mall, EBAY, Amazon, Taobao.com, Xiaoyao Mall, Huangfucai has dug many of their elite backbones with the help of several headhunting companies to enrich their Wechat Mall to form a team.

There are more than 20 people in this group, at least all of whom are at the first level of departmental deputy managers. The highest-ranking one is the vice president of Taobao.com. When Ma Yun called Xiao Qi, he complained about Huangfu Cai.

Their salaries are very high, at least 200 million yuan in a year. Xiao Qi has told the little fairy wife. In fact, they are only more prominent in their own company. Whether they are suitable for WeChat Mall, it is hard to say. It's actually a waste of many people to come over.

But Huangfu Cai thinks differently. She thinks that even if these people are useless in the future, it will have to go through a fierce collision in the establishment and operation of the WeChat mall before knowing which people are useless and which methods. Most suitable for Wechat Mall.

If there is no controversy and collision of their thinking and operation methods together, one would not know what is most suitable.

This alone can benefit the WeChat Mall a lot, and it is enough to offset their salary.

Listening to his wife's remarks, Xiao Qi was surprised.

When he does things himself, in fact, most of them know what the result will be, then infer from the result, and at the end he can keep it correct.

For example, Huangfu Cai, who has no experience in online commerce, can think of such a method, which is indeed the best and most practical.

If you are partial to listening, wait until later to slowly correct it, which is definitely not good for WeChat Mall, and it is easy to disappoint customers and users.

It is better for everyone to argue and compare various concepts and theories at the beginning. After preparation and operation, errors are found and corrected in time, so that they can walk on the right path from the beginning, and it will not reach a certain point. Millions of users have discovered your shortcomings at the same time, causing credibility damage.

In fact, Xiao Qi should have thought of it long ago. With the cool and sensible character of the little fairy, doing things must have been carefully thought out, and she definitely wouldn't rush to seek perfection.

As a result, Xiao Qi did not interfere with the operation of the WeChat Mall, and he did not even need to provide funds to his wife.

Because of the huge amount of cash obtained from the sale of shares in Weibo and the income from derivative services of WeChat, the overall financial situation of Huangfu Holdings Co., Ltd. has entered a virtuous circle.

After the Spring Festival last year, their monthly net profit reached more than 30 million yuan. Although relative to the market value of Weixin and Weibo, such a small amount of money is too shabby, considering that most of them are actually Internet companies are not profitable, many are still in the process of burning money, and then combined with WeChat and Weibo operations are very large at the beginning, so the overall profitability is also very good.

Moreover, in the past two years, Xiao Qi gave Huangfu several billions to burn money for the WeChat and Weibo companies. The money has not been used up, and it can be used for the initial investment of the WeChat mall.

In fact, in addition to how to attract customers is the top priority when doing online commerce, the most difficult thing is ~www.wuxiaspot.com~ that is warehousing and logistics capabilities.

In terms of warehousing, WeChat Mall has long decided to use Xiaoyao Logistics. For intra-city logistics, they decided to use their own logistics express company, so the cost is not high overall, and they can master the most terminal services by themselves.

After all, as long as you are not like Xiaoyao Logistics, if you spend more than two trillion yuan to establish a complete logistics and warehousing system in the country, you will only carry out express delivery within the city, which is basically billions in the initial stage. RMB is enough.

Although the names of Xiaoyao Shopping Mall and Xiaoyao Logistics are the same, they are not a family at all, and their finances are calculated separately.

At present, the mode of operation chosen by WeChat Mall is exactly the same as that of Xiaoyao Mall. It rents the storage space of Xiaoyao Logistics and then dispatches it by short-distance transportation.

With the relationship between Xiao Qi and Huangfucai, WeChat Mall does not have to worry about being ignored by Xiaoyao Logistics. Xiaoyao Logistics is also very happy that its huge warehousing system can finally welcome another big customer!

You know, Xiaoyao Mall has suffered losses in recent years, but even they themselves are very embarrassed! (To be continued.)